AN 8-WEEK SELF-GUIDED COURSE

MAGNETIC

MARKETING

FOR BRANDS THAT SPEAK TO WOMEN, CULTIVATE A MOVEMENT, AND LEAVE THE WORLD BETTER THAN THEY FOUND IT.

START LEARNING TODAY

DO YOU Ever wonder why some brands seem to soar while others fizzle?

So many entrepreneurs get stuck trying to learn every marketing tactic under the sun: Instagram, Facebook, TikTok, email marketing, PR...the list goes on...

Then, they pour money into ads and consultants, only to end up feeling frustrated and overwhelmed.

The real issue? They’re not leaning into their intuition and thinking about how they want their customer to feel when they interact with their brand.

 "People will forget what you said, people will forget what you did, but people will never forget how you made them feel."

MAYA ANGELOU

THIS IS THE ONLY MARKETING COURSE YOU WILL EVER NEED.

I spent over a year mapping out this course, and I am so excited to share this framework with you. I’ve used it over and over in my business and it works…

EVERY. SINGLE. TIME.

You’ll stop spinning your wheels, dial in your marketing strategy, and start speaking to your customers in a way that says “I SEE YOU.”

You’ll also learn how to layer your brand’s core values into every aspect of your customer experience, and to create content that emotionally motivates your audience not only to buy, but to keep coming back again and again.

WHY LEARN FROM ME?

I’m the founder of women’s travel company Wild Terrains, and the former Chief Marketing Officer of flower delivery startup UrbanStems.

I’ve been building and scaling women-centered brands for over a decade, and I’m excited to share the marketing framework I used to turn both of these brands into multi-million dollar businesses.

I believe that women are uniquely capable of building high-impact, emotionally-connected, profitable companies that make the world a better place. I want to see more of those women-owned businesses thrive.

ABOUT ME

WEEK BY WEEK CURRICULUM

  • We’ll zero in on your brand's core values, defining what you stand for, why people should care, and what makes you different. This foundation will set the tone for your entire marketing strategy.

  • You'll learn to connect with your customers on a deep emotional level, so they care about your brand, your products, and how they fit into their world. We’ll analyze brands that successfully evoke strong emotions and discuss how you can integrate similar strategies into your marketing.

  • We’ll dive into creating Magnetic Marketing campaigns. You’ll learn the art of storytelling, selecting impactful imagery, and writing compelling copy. I’ll also walk you through my content creation process.

  • In live hot seat sessions, you’ll watch previous students present their own campaign concepts for feedback from me and the rest of the group. This collaborative environment will help you polish your campaigns and make them even more effective.

  • We’ll focus on ensuring you have an optimized user flow before launching any marketing efforts. You'll map our your own marketing funnel and learn how to optimize it from the bottom up.

  • I’ll help you navigate the overwhelming array of marketing tactics and learn to prioritize what works best for your business. We’ll cover popular tactics, like social media, newsletters, SEO, and community building. I’ll also walk you through my Wild Terrains marketing strategy so you can see a real life example.

  • We’ll demystify data and show you how to make quick data-driven marketing decisions that keep you moving forward. We'll also take a deeper look at my favorite data-driven Facebook and Instagram ad strategy.

  • You'll watch a previous class present their 3-month marketing plans, receive feedback and refine their strategy. These examples should help you implement your own with confidence.

LET’S TALK MONEY, HONEY

ONE-TIME PAYMENT
USD $499

3-MONTH PAYMENT PLAN
USD $175 / month

ENROLL NOW

  • EIGHT WEEKS OF 1.5-HOUR PRE-RECORDED CLASSES TAUGHT BY ME

  • A 3-MONTH MARKETING STRATEGY WHICH YOU’LL MAP OUT DURING CLASS

  • A COPY OF MY CONTENT CALENDAR

  • A LIST OF MY FAVORITE TOOLS, APPS AND HACKS THAT KEEP ME GOING DAY-TO-DAY

  • PERMANENT ACCESS TO RECORDED CALLS SO YOU CAN WATCH THEM AS MANY TIMES AS YOU PLEASE

  • 50% OFF MENTOR SESSIONS FOR 12 MONTHS AFTER YOU ENROLL

WHAT YOU GET

  • YOU’RE A WOMAN ENTREPRENEUR WITH A SMALL BUSINESS EARNING LESS THAN $1.5M IN REVENUE PER YEAR OR YOU ARE JUST GETTING STARTED

  • YOU’RE READY TO STOP SPINNING YOUR WHEELS AND TO START SEEING REAL RESULTS

  • YOU WANT A CLEAR, ACTIONABLE MARKETING STRATEGY THAT ATTRACTS AND RETAINS CUSTOMERS

  • YOU’RE EAGER TO LEARN FROM SOMEONE WHO HAS SUCCESSFULLY BUILT MULTIPLE 7-FIGURE BRANDS

IT’S A PERFECT MATCH IF….

KIND WORDS FROM PAST STUDENTS

  • "Magnetic Marketing is the only marketing class I've ever taken and it's the only one I'll ever need. Lauren is a master marketer and in this class she showed us the inner workings of how she markets her wildly successful company. Not only did she share her marking strategies and principles, she showed us how they are implemented in real time. Through the examples and exercises she offered us, I came away with a clearer understanding of my brand and a complete strategy for how to market it with an honest voice and authentic content."

    Prairie Stuart-Wolff
    Founder, Mirukashi Salon

  • "As a new business owner, this class was a great foundation for my non-existent marketing background. I learned so much from Lauren and from my classmates and the honest feedback received has made me feel so much more confident moving forward. I highly recommend this course!"

    Dr. Robbie Harriford
    Founder, Modern Traditions

  • "I've been in marketing for over 15 years and this class exceeded all my expectations. Lauren broke down some real fundamental brand and marketing practices into digestible classes. I got inspired by new brands and learned so much that I can apply to my day job and my side business. And the classes were fun and engaging. I would recommend this to anyone running a business or in marketing/brand."

    Taylor Corrado
    Founder, Beverly Flower Farm

  • "Not only is Lauren an engaging and knowledgeable mentor and teacher, but she really understands the challenges that a small business owner faces. She can quickly sift through the clutter and offer advice on how to concentrate on the most effective path to move your business forward. The small group size ensures that everyone is heard and seen, and the cohort itself becomes an incubator for ideas and innovation. This class cuts through the noise of over-the-top expensive business courses and gives practical, "been-there, done-that" advice and experience from a true expert. Highly recommend!"

    Erin Shachory
    Founder, Postcards from Italy Podcast

  • "The 8-week program was more valuable than I can even put into words. It not only helped me solidify my foundation but also gave me a clear, actionable three-month marketing plan that I’m excited to put into motion. Lauren shares everything—what’s worked for her, what hasn’t—and provides direct, thoughtful feedback. Plus, the class itself was filled with 10 other incredible women and brands, from whom I learned just as much. Thank you, Lauren! I can’t recommend this class enough to anyone ready to dive headfirst into their marketing."

    Julie Dillemann
    Founder, Half Lemons App

  • "Lauren's marketing class was a game changer for my business! The class was informative, engaging and applicable to my business and goals. The concepts we explored pushed me to think outside the box and to incorporate new marketing strategies with more confidence. I also loved Lauren's energy as well as the energy of the group - it made the experience so enjoyable and I learned so much. I would highly recommend this class to any business owner looking to elevate their marketing approach."

    Allison Tepper
    Founder, Tepper Nutrition

  • "Lauren's thoughtful guidance really helped me revisit what sits at the core of my business, allowing me to explore marketing strategy from an authentic place. Her content planning spreadsheet alone is worth the cost of the course, but you will get so much more along the way!"

    Whitney Schedeler
    Founder, The Story of Flowers

  • "Such a fun class and so engaging! Bringing people together and sharing is a strength and passion for Lauren, and this course was another way for her to do that."

    Theresa Trinh
    Founder, Material Remains